Trillion, a leading creative design agency based in Summit, NJ, was recognized as a 2021 American Graphic Design Award winner for the Congregation Beth Elohim Annual Report. For 58 years, Graphic Design USA has been a reliable information source for graphic design professionals, regularly hosting competitions that showcase the best graphic design, package design, web design, and digital design. This year GDUSA received over 10,000 entries; however, only a highly selective few were chosen as winners.
“As technology advances and trends continue to change, it’s one of our top priorities to remain innovative with how we approach our client’s annual reports.”
COVID Accelerates Changes in Annual Report Design
The Congregation Beth Elohim (CBE) is a Jewish congregation that offers a uniquely Jewish experience in Brooklyn, NY while remaining authentic and meaningful. After over a year of at-home services and events, CBE sought Trillion for a creative design that acknowledged the hardships and triumphs the congregation experienced during the pandemic. The annual report utilized a mailable closed gate brochure to enhance their storytelling. The mailer presented an insert of members who donated to the emergency COVID fund, an infographic of the year’s highlights, a response card with a donation envelope, and a joyous virtual meeting on the front cover to display how members were brought together even while apart.
The Future Direction of Non-Profit Annual Reports
Preview annual reports for non-profits that Trillion has designed in the past. Trillion is known for our specialization in non-profit annual report design. When working with CBE, Trillion streamlined their yearly report content into a fresh design that was mindful of the COVID times. Minimized content and uniquely innovative formats are recent annual report trends that are likely to stick around. The closed-gate brochure used for CBE required us to be diligent about what information we included and how we designed it. This format helps keep readers engaged and highlights only the essential vital figures the organization experienced that year. This format also reduced printing costs and paper usage.
“As technology advances and trends continue to change, it’s one of our top priorities to remain innovative with how we approach our client’s annual reports. An annual report that is strategically written, designed, and produced can leave a lasting impression,” says Larissa Montecuollo, partner, and creative director at Trillion.
In combination with condensed report formats, annual reports have transitioned into interactive digital designs. Digital annual reports can reduce your total long-term costs because of your ability to repurpose the code for future reports. Like the minimized format, digital designs can keep your audience engaged with your content, leaving an enduring impression—and providing the opportunity to include video and motion. Learn more about different annual report formats.
There is Still Time to Work with Trillion on Your Annual Report
Trillion provides the piece-of-mind that an annual report will be strategically designed and present a compelling story and impact of your company or not-for-profit organization. Let’s talk about your annual report and how we can eloquently capture the milestones of your business this past year. Give us a call at 908.219.4703 or complete our contact form.
