Get your free preview of the must-have resource to help you make informed decisions about your brand and how to help it achieve success.
Many business owners, marketing directors, and brand managers haven’t gone through the branding and design processes often enough to have gained experience managing branding and graphic design projects or creative professionals. The book explains the full scope of processes and scenarios involved in branding, logo design and graphic design.
Our branding book will help you:
- Understand what is involved in the branding process
- What questions to ask your design team
- Learn how to best work with creative professionals
- Cut through branding jargon and get what you need
- Define ROI metrics for your branding and design projects
We’ve pulled from nearly 50 articles to give you a sampling of the book. It has helped many business owners and marketing professionals to better manage their brands. If you enjoy our preview, you can purchase the full book here, delivered to you directly from Amazon.
