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Bad Branding is Expensive
Branding / 07.31.17
Weak Branding: The Toll of Subpar Branding and How to Restore Success

Many articles have been written about why branding is important for every kind of business. Not many articles fully describe the world of hurt your business can go through if its brand is not well designed.

Not for profit graphic designer givingtuesday fatigue
Process / 11.20.15
How Not-for-Profits Can Beat #GivingTuesday Fatigue

The annual Giving Tuesday event has been growing steadily in popularity since its inception in 2012. Last year, $116M in donations was tracked on Giving Tuesday by the top five donation processors, a 254% jump over 2014.

Design / 10.12.15
What are the Differences Between “Bleed,” “Trim” and “Safe Area” in Print Ads?

One of the keys to having your print ads look their best is to follow and understand dimensional specifications required by publications. Sounds pretty obvious right? In fact, many advertisers fail to prepare their ads correctly which can result in important information getting lost when the ad goes to print.

How to avoid a missing web designer. Learn how to pick the right web designer for your needs
How to / 05.04.15
Tips to Avoid the Missing Web Designer

“Our website is down and we can’t find our web designer. His phone is disconnected and our emails to him are being bounced back to us.” This is a common problem that can be avoided. Here’s how.

Branding / 01.31.15
How to Plan for the Future of Your Brand Through Package Design

When designing packaging for a new or reimagined brand, it’s important to think beyond the initial product and anticipate the brand’s future development. Brand extensions (new product categories) and product line extensions (new products in an existing category) generate opportunities for a brand to enhance shelf presence, increase their range of offerings, and to grab

Branding / 03.24.14
How Long Does it Take to Design a Great Logo?

Logo design requires creativity, attention, and time. Learn why the best logos require the most work and how different time frames affect the end result.

Process / 01.30.13
A Look Into Trillion’s Logo Development Process

A look into the logo and brand development process of Trillion featuring our logo designs for Lynnie Lynne’s Gluten-Free Bakery.

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