Service-based Projects

The team at Trillion are experts in design for service-based industries. Our team helps service-based companies design and produce engaging marketing materials. Preview some of our design for service-based industries and learn more about each project.

Graphic Design for Service-Based Industry Examples:

A homepage design showing an image of NY Penn Station's busy interior.
Organizing a Wealth of Content Into an Intuitive Digital ExperienceThe firm needed a website that could house a wealth of information while making it easy for clients to find the right attorney, service, or resource. The challenge was meticulous planning and taxonomy, connecting attorney bios, practice areas, and articles so related content surfaced naturally across the site.Kaufman Borgeest & Ryan is a national law firm with nine offices and more than 130 lawyers serving clients nationally and internationally.Website Design, Taxonomy, and DevelopmentTrillion designed and built a website with a carefully planned taxonomy so that an attorney bio links to the articles they have written and their practice areas of expertise, making relevant information and lawyers easy to find across several factors.Features included unique mobile and desktop experiences, over 130 detailed attorney profiles with dynamic connections to other pages, vast practice area and practice group integration, and custom micro-animations and parallaxing. Homepage video, photography, carefully written content, and a strong brand presence made the finished site impressive, effective, and relevant. The project earned a Web Excellence Award.
KBR Law Firm Website DesignBranding, Website
AIChE-Foundation-10-Year-Anniversary-Conference-logo-design
Increasing Brand Awareness Through an Anniversary CampaignAs the AIChE Foundation approached its 10th anniversary, a significant portion of its professional community remained unfamiliar with the Foundation's mission and impact. The challenge was to introduce the Foundation clearly, inspire engineers to get involved, and strengthen connections with existing supporters by reinforcing a shared sense of purpose.The AIChE Foundation is the philanthropic arm of the American Institute of Chemical Engineers, supporting programs that advance the safe and responsible practice of chemical engineering.Anniversary Campaign Branding and Visual Identity DesignTrillion created a memorable 10th-anniversary logo and supporting visual system that complemented the AIChE organization brand while giving the Foundation a clearer, more distinct presence. This included secondary fonts, a refined color palette, and graphic patterns that helped quickly identify the Foundation and its anniversary initiatives.Messaging across campaign materials was kept concise and intentional, using clear headlines, statistics, and bullet points to highlight accomplishments and donation opportunities. The anniversary branding was applied across fundraising efforts, advertising, and digital and in-person events.
10 Year Anniversary Campaign Branding for the American Institute of Chemical Engineers FoundationBranding, campaign, Event Branding, Invitations
Nonprofit-Annual-Report-Cover-Design-–-Razom-for-Ukraine-2024
Communicating the Scope of Global ReliefThe core challenge was translating the scale and complexity of a global humanitarian effort into a clear, engaging impact report. The report needed to convey the many ways humanitarian relief, health care, education, and advocacy had been delivered to Ukraine, while helping supporters easily understand the real-world outcomes of their contributions.Razom is a U.S.-based not-for-profit that supports Ukraine, uniting a global network of more than 100,000 activists, doctors, engineers, educators, and legal and financial professionals; its name means "together" in Ukrainian.Impact Report Design for Humanitarian ReliefTrillion created an impact report that brought Razom's work to life through clean design, purposeful typography, branded colors, and vivid photography. The report communicated both the scale of the organization's efforts and the human stories behind them. The final piece balanced emotional storytelling with structured information, letting donors and supporters see the tangible results of Razom's work while maintaining transparency and readability.
Impact Report Design for Relief OrganizationAnnual Report
Supporting a Major Fundraising Initiative for Community Space RenewalThe primary challenge was supporting a major fundraising effort to modernize and revitalize essential community spaces. The campaign needed branding and materials that clearly communicated the purpose, vision, and urgency of a $7 million initiative while reinforcing values of inclusivity, belonging, and accessibility.Temple Shalom is a modern Reform synagogue in Chevy Chase, Maryland, serving approximately 500 households along with a 250-student Religious School and Early Learning Center. Working in partnership with Heller Fundraising Consultants, Trillion was engaged to brand the "Opening the Gates" campaign.Campaign Identity and Case for Support Brochure DesignTrillion developed a campaign logo that reflected both the "Opening the Gates" theme and Temple Shalom's existing visual identity, establishing a clear foundation for consistency across fundraising communications.The case for support brochure featured photography from the Temple Shalom community alongside architectural renderings, helping donors visualize the future of the space and understand the impact of their contributions. Custom inserts were designed to complement the brochure, allowing for flexible messaging tailored to different audiences and stages of the campaign.
Temple Shalom Capital Campaign Brochure DesignBrochure, Capital Campaign, Fundraising Campaign
Branding a Capital Campaign to Expand Community ImpactThe core challenge was supporting a capital campaign that would fund both the renovation of an existing facility and the opening of a second location. The campaign needed branding and fundraising materials that clearly communicated the purpose of the initiative and how donor support would expand programs and services for the local community.The YMCA partnered with Trillion to brand its "Growing Stronger Together" capital campaign. Working within established YMCA brand guidelines, Trillion developed a campaign lockup and case for support materials that aligned with the broader YMCA identity while giving the local campaign a distinct presence.Campaign Identity and Case for Support Brochure DesignTrillion designed a campaign logo and case for support brochure that clearly conveyed the need for donations and the impact of the campaign. A unique square brochure format helped the piece stand out while keeping messaging focused and easy to navigate.The brochure included a pocket folder that allowed for customized inserts matched to donor interests, along with additional information on naming opportunities and giving levels.Fundraising Outcomes and Facility ExpansionThe "Growing Stronger Together" campaign successfully reached its $1 million fundraising goal, enabling the YMCA to rehabilitate its existing facility and open a new location.
Rye YMCA Capital Campaign BrandingBrochure, Capital Campaign, Fundraising Campaign
Modern law firm website
The Challenge: A Website Built for MarketingAfter a successful brand refresh, a leading New Jersey law firm was ready to redevelop its website to expand its digital presence and better support ongoing marketing efforts.Skoloff & Wolfe, a leading New Jersey law firm specializing in family law, litigation, and property taxes, returned to Trillion to redesign its website after a successful brand refresh.A Modern Website Built to MarketTrillion designed a modern, sleek website with attorney biographies, accomplishments, articles, detailed practice-area sections, and strategically targeted calls to action, built to support future digital advertising and events the firm leads. Trillion also conducted an SEO website audit to retain the firm's previously optimized content and enhance site speed and organic Google search performance.
Skoloff & Wolfe Website RedesignWebsite
Front of a sellsheet for a cleaning service company
The Challenge: Building Trust for a New Disinfection BrandA new disinfection company launching during the COVID-19 pandemic needed a brand that signaled trust and safety from day one. The identity had to reassure customers that the service was safe for people and pets.The partners of GermophobeX came to Trillion as they prepared to launch their new disinfection company during the COVID-19 pandemic.Our Solution: An Eco-Friendly Identity Built on TrustTrillion developed a visual identity using an eco-friendly green to reinforce that the service is safe for people and pets. Trillion created the brand identity, sales materials, and a disinfection certificate supplied to every customer to display after application.
Cleaning Service Company Branding for GermophobeXBranding