Our Work

The Challenge: Standing Out on a Crowded ShelfA sparkling wine new to the U.S. market needed packaging bold enough to introduce an unfamiliar brand and its distinctive sorrel flavor. The design had to feel refined yet contemporary to set the product apart from other sparkling wines.ACCA's Sorél Demi-Seco is a sparkling wine infused with sorrel, a burgundy nectar from the hibiscus flower prized in the Caribbean for its taste and rich nutrients.Identity and Packaging in One Bold IntroductionTrillion developed the brand identity and translated the exotic flavor into the bottle design. Trillion created a logo using symmetry, sans serif lettering, and clean lines for a mark that reads refined yet contemporary. A matte white bottle and vibrant burgundy label reference the sorrel flavor and set the product apart.