The Art of Persuasion: Tips for Crafting a Compelling Non-Profit Case Statement
A non-profit case statement reaches out to donors and prospects in order to make them your allies.
How to Create Successful Retargeting Campaigns for Professional Businesses and Their Impact on Conversions and ROI
Boost conversions and ROI with effective retargeting, and dive into strategies that professional businesses can use to reengage interested prospects.
How to Choose the Right Outsourced Marketing Team for Your Business
Creating and sustaining a strong brand is essential for the success of any organization, but many companies do not have the in-house staff necessary to accomplish that. Outsourcing your marketing services to a trusted, talented team is a natural and inevitable step in a company’s growth.
How to Plan a Photo Shoot for an Annual Report
Photography can enliven annual reports and capture the essence of your organization’s story, so a well planned photo shoot can be crucial.
Five Important Ways to Segment Donor Lists
Despite the turbulent economy, charitable giving has remained strong in 2022. This is good news for nonprofits, but reaching those donors effectively means fine-tuning your marketing efforts. The key to getting donors to give is engagement.
How to Best Work with an External Design Team
Working with an external design team such as Trillion will bring vision and expertise to your brand. Like any collaboration, of course, there are best practices that you can follow to keep it operating smoothly and with mutual benefit. Here are the things to keep in mind so that your work together can help you achieve—and possibly exceed—your marketing goals.
Exceed Your Goals with Multi-Channel Fundraising
With donors absorbing content in so many ways—more than ever before—the multi-channel approach to fundraising is ever-so-important.
6 Effective Ways to Optimize Your Law Firm’s Website
Taking the time to optimize the website for your law firm is one of the most cost-effective ways to attract new business—organically.
6 Misconceptions About Managing a WordPress Website
So many are using WordPress to manage their websites. As easy as it is to use, there are challenges to those new to the platform. Here we list some.