PROJECT OVERVIEW

The Challenge: Getting Employees to Notice Benefits Enrollment

Employees exposed daily to visually impactful graphics needed something out of the ordinary to pay close attention to news about their upcoming benefits enrollment program.

Time Warner Inc., a global leader in media and entertainment, turned to Trillion for a standout employee benefits promotion.

The Solution: A Kaleidoscope of Benefits Delivered in an Aluminum Case

Trillion created circular cards carrying a Kaleidoscope of Benefits for Your Life theme, with color-coded cards pairing original iconic illustrations and kaleidoscopic patterns. The card backs gave brief descriptions of benefits to enhance careers, health, wealth, and wellbeing. The cards were sorted into a sleek circular aluminum case and hand delivered to each associate, with more in-depth materials following to announce the enrollment period. Designed with LM Inc.