Some of the top creative professionals in New Jersey gathered at The Grove, in Cedar Grove, NJ, for the 51st Annual NJ Ad Club Jersey Awards on June 5. Throughout the course of the night, the Ad Club presented over 300 awards for deserving graphic design and advertising work created in NJ or for a company headquartered in NJ.
The evening included an exhibition display of the award-winning work, but the tier of the award was not announced until the ceremony. Interstate Outdoor’s Herb Barry and Beasley Media Group’s Terrie Carr co-emceed and awarded agencies, designers, corporations, and not-for-profit groups with Best of Category, First Place, Second Place, Certificates of Excellence, and Best of Show trophies.
Trillion’s Instant Turkey Thanksgiving mailer was honored with First Place in the Collateral/Identity category under Self-Promotion, Agency.
For Thanksgiving, we wanted to send our friends and clients something that would express our gratitude and make them smile. One of the things we love about print design is the opportunity for a tactile, hands-on experience. The idea of the build-your-own turkey came from the discussion of how we could get the recipients of the card to interact with it in an unexpected and fun way. A Thanksgiving turkey dinner is notoriously laborious, and we wanted to wink at that by providing our own turkey—one that could be prepared instantly!
“To make it as fun to look at as it was to build, we used loud color and pattern to complement the concept. It was a hit! And we were extremely honored to be recognized by the Jersey Awards this year,” said Jillian Dougherty, Art Director at Trillion.
While Jillian, the designer of this piece, couldn’t attend the ceremony, we made sure she was present in some capacity:
Trillion’s work has been acknowledged through many awards, including two prior wins from the Jersey Awards. In addition to print design, we offer many other services that can be beneficial to your company or not-for-profit organization. If you have an upcoming challenge or project that you would like to discuss, give us a call us at 908.219.4703 or fill out our simple contact form.