The Challenge: An Invitation Worthy of an Elite Audience

A fundraising gala for industry-leading healthcare professionals and sponsors needed an invitation that signaled the caliber of the event, all while respecting a modest production budget.

The New York eHealth Collaborative, a New York state funded healthcare not-for-profit, approached Trillion to brand its annual GALA & Path Awards for an audience paying $750 a ticket.

Invitation and Program Design That Conveys the Event

Trillion designed a gala invitation using vibrant color, a bold pattern, and a tactile soft-touch coating with a foil stamp on the cover to captivate recipients and convey the excitement of the event. Trillion then translated the design into a coordinating program highlighting award recipients and sponsors, received by attendees at the event.