PROJECT OVERVIEW
The Pure Change Program is an at-home detoxification program developed by Dr. Charles Passler, a nutritionist known for his work with celebrities.
Pure Change relied on Trillion for the redesign of the complete packaging system. Crucial to the packaging redesign was the differentiation of the product line components (week 1 vs. week 2 products) and ingredients on each of the boxes, nutritional bars, and supplement bottles. As the products are rolled out, they are helping to elevate the overall consumer experience with the Pure Change brand.
GDUSA Health + Wellness Design Award
