Trillion continues to expand upon their expertise in the higher education sector by winning a gold award. The Seton Hall University College Recruitment Viewbook won gold in the “Printed FlipBook” category of the Collegiate Advertising Awards national competition—a first for Trillion.
“Trillion absolutely hit the mark with a unique, high-end, artistic and professional hand-out that speaks to all audiences in the academic realm.”
Trillion developed the idea of a pivoting pocket brochure design and designed each element of the unique brochure idea given to prospective students. The brochure, or viewbook, combined a creative printing technique called Akuafoil which combines full-color printing on top of shiny silver foil, combined with a matching gold screw post. The design included illustrated patterns and photography to promote the college and the programs available. Also included is a secret message that clever students may see.
“Trillion absolutely hit the mark with a unique, high-end, artistic and professional hand-out that speaks to all audiences in the academic realm,” says Danielle Clements, Executive Director, Marketing & Enrollment at Seton Hall University College of Communications and the Arts.
The Collegiate Advertising Awards honors excellence in marketing and advertising that is specific to the field of higher education. The awards are considered as an elite national program recognizing today’s most talented marketing professionals. This is for the best communications in all forms of advertising, marketing and promotion for colleges, universities and other educational organizations from across the United States.
The entries are judged on creativity, layout/design, typography, production, quality and overall effectiveness. The top scoring entries are then honored with the appropriate award depending on final judges scores.
Trillion has been building a name for themselves with successful design and branding projects for K-12 and higher education as well as specialty education and independent schools. See Trillion’s examples of educational graphic design.
