The Tech Interactive End of Year Appeal
Branding / 10.02.25
What Content Should Be Included in a Brand Guideline?
As with many things in business, the size and complexity of a brand guideline varies. See three examples of what’s included in a brand guidelines.
Branding / 09.29.25
The Role of Thought Leadership in Branding for Businesses and How It Increases Credibility
Thought leadership is one of the best ways for brands to stand out, connect with their audiences, and build lasting trust.
How to / 09.19.25
How to Create a Media and Marketing Budget: A Guide for Businesses
Marketing is an essential part of any business, so determining the right percentage of your overall budget to allot to it needs to be carefully considered.
Branding / 09.16.25
5 Steps Towards Successful Event Branding Design
Creating a theme and a branded look for a fundraising event, gala, capital campaign kickoff, or conference is a crucial first step toward sparking interest, raising awareness and eliciting contributions. Below are several key factors to consider when setting out to achieve your fundraising goals. 1. Develop an Engaging, Relevant Event Theme An event theme
Branding / 09.01.25
What Really Makes Up a Theater’s Brand?
How patrons feel when they visit your theater or interact with your organization are part of your theater’s branding.
Design / 08.21.25
Not for Profit Guide to Omnichannel End-of-Year Fundraising
EOY fundraising tips so individuals become more engaged with your organization, building them from awareness to donors, to advocates.
Branding / 08.12.25
Ten Essentials For a Successful Capital Campaign
A capital campaign can be a big undertaking with many phases. From start to finish, the targeted fundraising goal may take years to plan and achieve.
Branding / 06.21.25
Improving Brand Strategy for Health and Wellness Businesses
In such a sprawling, diverse field, how can a health and wellness business reach its desired consumers and continue to stay relevant and discoverable to its target audience?
Branding / 06.07.25
Why Your Not-for-Profit Should Have a Branding Workshop
If your not-for-profit organization is thinking about or preparing to embark on a brand refresh or rebranding project, consider a branding workshop before moving forward.