Unifying a Conference Behind One Look

An annual conference needed a single visual identity that held together across print, digital, and the venue itself. The branding had to promote the event and keep sponsors and attendees oriented throughout.

The Digital Health Conference is the annual event of the New York eHealth Collaborative (NYeC), a state and federally funded not-for-profit, which engaged Trillion for its event branding.

A Consistent Identity Across Every Touchpoint

Trillion designed and developed the look for that year’s conference, including the conference program, pop-up sponsorship banners, extensive website banner ads, and print magazine ads to promote the event. The result gave the conference a consistent visual presence across its marketing materials and throughout the venue.