The Challenge: A Gala Package That Wins Sponsors

A signature fundraising gala needs branding that feels as meaningful as the cause and gives the committee the tools to land high-level sponsors. The task was a fully integrated promotional package spanning print and digital.

Bonds of Courage hosts a major annual gala to support post-9/11 troops, veterans, and their families, and turned to Trillion to brand the From Oath to Home event.

The Solution: An Integrated Promotional Package

Trillion created a fully integrated package using the rich browns and golds of the Bonds of Courage branding with compelling photography of an actual Bonds of Courage troop. The project included a printed invitation package, an online invitation and web page, and internal and external web banner ads. The sponsorship kit detailed all benefits and accommodations plus specifications for print and online ads for the event committee to use with high-level sponsors.