Ridgewood YMCA Annual Appeal

PROJECT OVERVIEW

Trillion worked with the Ridgewood YMCA on their end of year annual appeal. The goal of the direct mail piece was to both solicit donations from the local community and also educate and inform how the YMCA touches so many lives in the community. The mailed piece included a member story/letter, an impactful infographic, a response card and a full color envelope. Trillion also worked with the Ridgewood YMCA on other fundraising initiatives including a capital campaign, strategic plan and membership campaigns.

RESULTS

Over $100,000 was raised for the annual campaign.