The Challenge: A Rebrand for a High-Volume Caterer

A busy catering operation was transitioning to a new name and needed a brand to match its scale. With a huge daily volume of events ranging from small business breakfasts to formal affairs of thousands, consistency mattered. The brand had to carry the company through the name change and its continued growth.

cer té is a cafe and catering company that caters over 80 events daily, from business breakfasts to formal affairs of 7,000 people, and came to Trillion to transition from Lyn’s Catering to the cer té name.

The Solution: A New Name and a Growing Identity

Trillion helped the company make the move from Lyn’s Catering to cer té with an initial brand development project. Over the years, Trillion has worked with the cer té team to create matching marketing materials that keep pace with the growing company. The brand has stayed consistent as the business expanded.