The Challenge: Unifying a National Conference

The organization needed a cohesive identity for its 14th Annual National Conference, themed The Next Wave to match its goal of helping attendees grow their affiliates. Trillion was hired as the creative agency to design the visual identity and the materials that would drive registration and tie the event together.

Family Promise helps homeless and low-income families achieve sustainable independence through a community-based response, with 200 affiliate locations and more than 180,000 volunteers serving over 57,000 people each year.

The Solution: Identity, Brochure, and Event Graphics

Trillion designed a large-format conference brochure with a unique gate and roll fold that doubles as a self-mailer, carrying the full schedule, workshop details, featured presenters, venue details, and a tear-off registration form. The system extended to event signage, website header graphics, and email graphics for a conference that offered nearly 300 attendees a full slate of workshops and roundtables.