Not for Profit & Government Projects

The team at Trillion are experts in design for the not for profit sector. Our team helps development and advancement departments design and produce compelling marketing and fundraising materials including annual appeals, annual reports, capital campaign materials, logos, websites and other marketing materials. Preview some of our design for the not for profit industry and learn more about each project.

Graphic Design for the Not For Profit & Government Examples:

Connecting Donors Here to Students ThereAfter its most successful fundraising year, the Foundation needed a way to show American donors how their gifts directly shape education an ocean away. The challenge was capturing that connection in a first impact report compelling enough to inspire future giving.The UCU Foundation came to Trillion after earlier work that clarified the organization’s purpose with a new name, refocused messaging, and a new brand identity.A First Impact Report, Written and DesignedBuilding on earlier work that gave the organization a new name, refocused messaging and brand identity, Trillion planned, designed and wrote the Foundation's inaugural impact report. It uses a modern editorial style, highlights donor stories, and features student achievements and University successes, with dedicated areas for endowments created and estate gifts realized. The report gives the fundraising team a new tool to thank donors and inspire future giving.
UCU Foundation Impact Report DesignAnnual Report, Brochure
Overlook Foundation Overlook Ahead Capital Campaign
A Visual Identity to Carry a Multi-Phase CampaignThe foundation's expansion campaign spanned a quiet phase and a public phase, each needing consistent, recognizable materials. The OverLook Ahead campaign required a visual identity flexible enough to work across print, video, and digital.Overlook Medical Center's foundation embarked on a $169 million capital campaign, OverLook Ahead, to fund a multi-phase expansion of the Summit, NJ hospital.Building the Campaign Identity and MaterialsTrillion created the OverLook Ahead visual identity, including fonts, color palettes, and primary and secondary design elements built to reflect the expansion project. A custom brochure structure features a pointed flap that wraps and inserts into a die-cut cover, with an inside pocket for customized inserts and vellum pages that add dimension to the storytelling. Trillion also produced branded storytelling videos with professional voiceover, music, and animation, a digital campaign landing page, and employee and individual engagement materials such as advertisements, newsletters, and apparel.
OverLook Ahead Capital CampaignBranding, Brochure, Capital Campaign
Nursery School NYC Mailing Appeal
The Challenge: Staying Connected When Visits Weren't PossibleAdmissions at a New York City nursery school usually runs on in-person touchpoints: visits, faculty meetings, interviews, and playdates. When the pandemic made those impossible, the school needed a new way to keep prospective families connected to the experience it offers.The First Presbyterian Church Nursery School runs a year-long admissions process that normally relies on in-person visits and meetings.The Solution: A Custom Box MailerTrillion designed a custom box mailer that included a wooden bird musical toy, a personalized letter, and a postcard with instructions to view a music class created especially for the recipients. The package gave families a tangible way to stay connected to the school during a time when in-person meetings were no longer an option.
Nursery School Admissions Direct Mail PackagePrint Mailing Design
Fundraising Through a Pandemic, AffordablyA recent appeal had to make its case during the uncertainty of the pandemic, reinforcing that investing in the school and its students was essential to its commitment to technology and innovation. It also needed to keep mailing costs down without losing impact.Union Catholic, a private Catholic regional high school in NJ, turned to Trillion to design and lay out its appeal fundraising mailings during a year reshaped by the pandemic.A Self-Mailer That Saves on PostageTrillion used a self-mailer, which skips envelope insertion and saves money on postage, designed as a folded card with a remittance envelope on the inside. As a final step, each piece was addressed and wafer-sealed before mailing. The format is simple, and it delivers strong results for the school.
Union Catholic High School Annual AppealPrint Mailing Design
scrolling web page
Telling a Year of Impact Through an Animated Web PageAfter an extraordinary fundraising year, the fund needed to thank its supporters and tell the story of the needs COVID-19 created and the impact of the community's response, in a way that matched the scale of what was accomplished.The New Jersey Pandemic Relief Fund was created to address the social, economic, and medical impact of COVID-19 on New Jersey, raising more than $65 million in under a year and distributing it to over 500 nonprofits across the state.Animated Scrolling Web Page Design and DevelopmentTrillion recommended and designed an animated, scrolling web page to thank donors and tell the story of accomplishment. Trillion helped craft the messaging and built the interactivity and deployment across desktop, tablet, and mobile, echoing the fund's existing look with storytelling language, imagery, animation, and video featuring supporters including Jon Bon Jovi, Bruce Springsteen, and Whoopi Goldberg.
NJ Pandemic Relief Fund Animated Web Page Design by TrillionAnnual Report, Infographic, Website
Synagogue annual report cover design
Acknowledging a Hard Year While Inspiring GivingThe congregation wanted its 2020 annual report and appeal to acknowledge the hardships its members faced during the pandemic while highlighting the positives and the innovative ways the community stayed connected from afar, all around the theme 'Hineni / Here I am.'Congregation Beth Elohim (CBE) is a Jewish congregation in Brooklyn, New York, known for authentic, meaningful, and outside-the-box Jewish experiences.Themed Annual Report and Appeal DesignTrillion designed the annual report and appeal around the 'Hineni / Here I am' theme, with a joyous virtual gathering on the cover. A closed gate-fold brochure gave it an engaging, mailable format, with an insert spotlighting donors to an emergency COVID fund, an infographic of the year's highlights, and a response card and envelope to drive annual-fund gifts.
Congregation Beth Elohim Annual ReportAnnual Report, Brochure
impact report design cover blue
Turning a Record Year Into a Story Worth TellingAfter its best-ever fundraising year, the Foundation needed a first impact report that could capture the scale of what supporters had made possible. The challenge was translating a landmark number into a document donors would actually read and keep.St. Joseph's Health Foundation closed 2019 by surpassing its $7 million goal, the greatest amount it had ever raised, and turned to Trillion to tell that story in its inaugural impact report.A Gate-Fold Impact Report Built Around a ThemeTrillion designed the report around the foundation's branded colors and its Achieving New Heights theme, pairing full-page imagery with supporting infographics. A four-page gate-fold opens to a timeline of the year's strategic events, serving as the center spread and the report's signature feature.
St. Joseph’s Health Foundation Impact ReportAnnual Report, Brochure
Impact report cover
The Challenge: Keeping a Multi-Year Report FreshWhen a firm has designed a school's annual reports for several years, each new edition has to feel current while staying recognizably on brand. The newest report needed to highlight a student-centered experience, academic excellence, and service to patients and community without repeating past designs.Founded in 1971 and based in New York City, the State University of New York College of Optometry is a leader in optometry education that has trusted Trillion with its annual reports for several years.The Solution: A Clean, Student-Centered Annual ReportTrillion designed the report with a flat color palette and large imagery that foregrounds the student-centered experience, academic excellence, and community service. A center-spread infographic presents impressive facts about the college, and the piece was printed in full color on satin-coated paper and perfect-bound for a clean presentation.
Annual Report Design for College of OptometryAnnual Report