Not for Profit & Government Projects

The team at Trillion are experts in design for the not for profit sector. Our team helps development and advancement departments design and produce compelling marketing and fundraising materials including annual appeals, annual reports, capital campaign materials, logos, websites and other marketing materials. Preview some of our design for the not for profit industry and learn more about each project.

Graphic Design for the Not For Profit & Government Examples:

YMCA nonprofit mail campaign NJ
Raising Awareness and Donations Through Direct MailThe organization wanted an end-of-year annual appeal, mailed across its service area, that would raise awareness of its diverse programs and generate donations from the community.The Madison Area YMCA, of Madison, New Jersey, serves its community with a wide range of programs and services.Direct Mail Appeal Design, Print, and MailingTrillion helped develop the theme of the appeal and designed the full package: a full-color envelope built to increase open rates, a colorful 'Top 10 Ways the Madison Area YMCA Makes a Difference' insert, a personalized letter with the ask, and a personalized reply card. Trillion then facilitated the printing and mailing of the campaign.
YMCA Annual Appeal Mail CampaignFundraising Campaign, Print Mailing Design
conference branding materials NY
Unifying a Conference Behind One LookAn annual conference needed a single visual identity that held together across print, digital, and the venue itself. The branding had to promote the event and keep sponsors and attendees oriented throughout.The Digital Health Conference is the annual event of the New York eHealth Collaborative (NYeC), a state and federally funded not-for-profit, which engaged Trillion for its event branding.A Consistent Identity Across Every TouchpointTrillion designed and developed the look for that year's conference, including the conference program, pop-up sponsorship banners, extensive website banner ads, and print magazine ads to promote the event. The result gave the conference a consistent visual presence across its marketing materials and throughout the venue.
Digital Health ConferenceAdvertisement, Brochure, Event Branding
Not For Profit Healthcare Gala Invitation Design
The Challenge: An Invitation Worthy of an Elite AudienceA fundraising gala for industry-leading healthcare professionals and sponsors needed an invitation that signaled the caliber of the event, all while respecting a modest production budget.The New York eHealth Collaborative, a New York state funded healthcare not-for-profit, approached Trillion to brand its annual GALA & Path Awards for an audience paying $750 a ticket.Invitation and Program Design That Conveys the EventTrillion designed a gala invitation using vibrant color, a bold pattern, and a tactile soft-touch coating with a foil stamp on the cover to captivate recipients and convey the excitement of the event. Trillion then translated the design into a coordinating program highlighting award recipients and sponsors, received by attendees at the event.
New York eHealth Collaborative Gala InvitationEvent Branding, Invitations
YMCA summer camp flyers and marketing materials
Marketing a New Summer Camp ProgramLaunching a new summer camp enrichment program means communicating the creativity, learning, and fun that will happen there, and doing it in a way that fills more weeks of camp. The branding has to reach families across the community and drive enrollment.The YMCA of Montclair asked Trillion to bring its new summer camp enrichment program, with an emphasis on arts and learning, to life through branding.A Campaign That Filled More Weeks of CampTrillion produced a series of posters, digital banner ads, and outdoor signage that conveyed the creativity, learning, and fun of the day camp. The campaign effectively marketed the new summer camp to the Montclair community.ResultsThis campaign helped improve results from the previous year, growing from 101 weeks of camp to 683 weeks of camp.
YMCA Summer Camp BrandingFundraising Campaign
health holiday flyer design NJ
The Challenge: Driving Holiday Gift MembershipsHoliday promotions live or die on clear, visible branding across a facility. The goal was to increase sales of gift memberships and gift cards during the holiday season with a cohesive campaign look.The YMCA of Montclair, NJ, founded in 1891, asked Trillion to brand its 'A Perfect Fit for the Holidays' promotion.The Solution: A Perfect Fit Across the FacilityTrillion branded the 'A Perfect Fit for the Holidays' promotion with several poster designs displayed around the YMCA's facilities. The campaign also included large banners hung at each building's entrances, small flyers handed to members and guests, and a static web banner ad.ResultsThe promotion sold a record amount of gift cards and memberships, with total funds raised more than double what the YMCA of Montclair sold the prior year, before Trillion became involved.
YMCA of Montclair Holiday Membership CampaignAdvertisement, Event Branding, Signage
Non profit event branding invitation design
The Challenge: An Invitation That Builds ExcitementTo fill a major fundraising gala, the invitation has to make a strong first impression and get supporters genuinely excited to attend. Sometimes that means going big on the invitation itself.Friendship Circle, an organization that helps children and teens with special needs, worked with Trillion on the invitation for its Miracles & Magic event, a fundraiser that transformed the Crystal Plaza in Livingston, NJ into a sparkling, lights-filled nightclub.The Solution: An Oversized, Foil-Stamped PackageTrillion designed an oversized invite that was foil stamped, custom mounted, and inserted into a custom converted glossy envelope with a red interior. By working closely with Friendship Circle and their print vendor, Trillion completed the unique invitation package quickly and within budget.ResultsThe Miracles & Magic invitation earned a bronze award from the Summit International Awards in the invitation category, a competition that received over 5,000 submissions from 25 countries. It was also recognized by Graphic Design USA and awarded an American Graphic Design Award.
Friendship Circle Miracles & Magic Invitation DesignEvent Branding, Invitations
The Challenge: A Walk-a-Thon That Stands OutA fundraising walk needs a visual hook memorable enough to drive sign-ups and donations across many channels. The task was to brand an annual walk-a-thon with a single striking concept that could carry from mailers to billboards.The Friendship Circle is a Livingston, NJ community organization that helps children and teens with special needs, and it asked Trillion to design its annual walk-a-thon marketing materials.The Solution: Shoelace Typography and a Striking VisualTrillion retouched a stock photo and incorporated bright red shoelaces that served as both handmade typography and heart iconography for the campaign message. Setting the image against a bright blue background created a striking visual effect. The branding extended across email blasts, web graphics, a self mailer, advertisements, posters, and billboards.ResultsThe campaign helped the organization raise over $130,000, with more than 1,500 walkers participating in the Walk with Your Heart event. The announcement and poster were recognized by Graphic Design USA and awarded American Graphic Design Awards.
Friendship Circle Walk with Your Heart Event BrandingEvent Branding
The Challenge: A Gala Package That Wins SponsorsA signature fundraising gala needs branding that feels as meaningful as the cause and gives the committee the tools to land high-level sponsors. The task was a fully integrated promotional package spanning print and digital.Bonds of Courage hosts a major annual gala to support post-9/11 troops, veterans, and their families, and turned to Trillion to brand the From Oath to Home event.The Solution: An Integrated Promotional PackageTrillion created a fully integrated package using the rich browns and golds of the Bonds of Courage branding with compelling photography of an actual Bonds of Courage troop. The project included a printed invitation package, an online invitation and web page, and internal and external web banner ads. The sponsorship kit detailed all benefits and accommodations plus specifications for print and online ads for the event committee to use with high-level sponsors.
Bonds of Courage “From Oath to Home” Gala BrandingEvent Branding, Invitations